Blog | American Marketing Association of South Florida

Marketing Media Budgeting and Marketing Planning

Marketing is essential to build brand awareness and increase company revenue. CMOs and marketing managers know they need to optimize their b

TV Advertising: A Growth Strategy for Performance Marketers

When it comes to advertising, there are numerous media and platform types to choose from, and every company’s ideal media mix is unique.

How Marketing Practitioners Become Recession Proof in 2023?

The global economy is forecasted to slow down in 2023 after consistent growth for over a decade. According to the global mid-year...

Meet the 2022 AMA IV Marketing Awards Winners

The 4th Annual AMA South Florida Awards Show was held at the Tower Theater in Calle Ocho in Miami on Thursday, December 8th from 6 to 9...

Let's Learn Something About Developing Educational Content!

In developing Educational Content a helpful recommendation for a Content Strategy is knowing the audience. In practice, developing...

Networking Event Held on November 3rd Recap

The Networking event that was held at The Lab Miami in Wynwood on Thursday, November 3rd from 6 to 8 PM was a big success with standing...

How to achieve a reading habit and sustain it in time.

There are several studies that show that reading usually strengthens both the physical structure of the brain as well as social skills...

What do most successful startups in South Florida have in common?

After reaching out to a collaboration network of entrepreneurs from the US and Latin America to understand some of the elements in common...

Meet the 2020 AMA Awards Winners

Like the invitation indicated at 7 pm on December 3rd at 100 Montaditos in Midtown, everything was ready to kick off the Awards Ceremony....